Throughout the jam-packed city centre of Leeds you’ll find it to be one of the top facilities for those all-important shopping trips. Providing shops from Harvey Nickels to Primark, Leeds covers all money range aspects for full time employed people to students on a basic loan income. With Leeds being populated with an estimated 33508 students living in, or near the area, great success has come to those high street affordable clothes shops. Major competitors in this area include shops such as; River Island, New Look, Miss Selfridge, and of the course one of the most popular shopping stops; TopShop/TopMan. So why is it that more TopShop brands are taking over our high street?
With a newly built TopShop sat on the main strip of Leeds City Centre, also known as the Headrow; TopShop have managed to take over the two past shops of Burton and Dorothy Perkins, both places also being a popular choice amongst Leeds lovers. Being based on the main street of Leeds gives TopShop an edge as it is visible to the eye of all customers and entices all to walk around and view what they have to offer.
Recent studies have shown an increase of students purchasing an NUS discount card when beginning their journey at university. This NUS card entitles students to receive up to 30% off products/items in certain shops throughout the UK. At the small cost of £11.00 this card enables all students under the age of 26 to break down a further cost of items/products they love to obtain. TopShop coming on board with the NUS discount card has drawn many more students into venturing inside the well-known brand, increasing success with sales and also major positive feedback.
Following all major catwalks TopShop dives deep into the new and upcoming trends, whether it is for spring, autumn, winter and also summer, at a fraction of the runway cost. Providing a varied collection of clothes from ultra girly styles to geek sheik and also super glam this popular high street shop contains it all. Being able to reach out to all students creates great achievement to the reputation of a clothing store. Creating competitions to win TopShop vouchers and also makeovers during certain parts of the year gives the store further exposure and manages to get more people involved in choosing TopShop as their number one clothing retail. This may also give reason as why it is overtaking various other clothing brand shops.
For more information on NUS student discount cards, click here.